In the United States of America, President Obama declared December as Drunk Driving Prevention month. Michigan senator, Jason Allen, took initiative and constructed a 27 second holiday PSA to promote it. Since then, more and more people have been taking action, against preventing substance use. The state is using new methods to promote this awareness, attracting teens to become more interested.
In the Teen Antidrug Campaign that is now aired in Michigan, and then across the nation, the campaign focuses on instead of intimidating, they exaggerate and make it funny. Teens these days are more attracted to the ads that relate to their own lives. Since the ads have been aired, 83% of the teens that have seen them have reconsidered substance use. Although a commercial can only do so much, it's really making an impact on teens, which is a small step to a big cause.
Mary & Katie Lahser High School
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Yes. I agree with the commercial, and I can believe that more teens are paying attention and reacting to the funnier commercials more than the serious ones. I also think we need to create more awareness of drugs to help prevent teens and adults from using them. If more small actions are taken to prevent drug use, it can equal up to the entire prevention of substance use.
ReplyDeleteMackenzie